Free SEO checker,
actually complete
Analyse any web page for free with 92 technical checks: on-page SEO, indexing, Core Web Vitals, security, mobile and AI-search visibility. Professional, shareable report in under 2 minutes, no sign-up.
How it works
Enter the URL
Point us to the page to analyse: the homepage or any internal page.
Automated analysis
Our crawler runs 90+ technical checks, including Google Core Web Vitals.
Shareable report
Get a 0–100 score, the list of issues with solutions, and a link to share.
Why it’s the most complete free SEO checker
Most free SEO checkers stop at 20–30 basic controls. This one doesn’t.
92 real technical checks
Twice the typical free tool: from meta titles to redirect chains, from Brotli compression to keyword stuffing.
Official Google Core Web Vitals
LCP, CLS and INP measured with PageSpeed Insights and real-user data (CrUX), using Google’s official thresholds.
The only one with a GEO category
13 checks dedicated to visibility in ChatGPT, Perplexity and Google AI answers: llms.txt, AI crawlers, citable content, brand entity.
Explanations and fixes included
Every check comes with reference values, why it matters and actionable instructions to fix it.
Competitor comparison built in
Analyse up to 3 websites together and compare them check by check, with a winner per category.
Shareable report, zero installs
One link to send to colleagues, clients or your web agency. No account, no download, no hidden limits.
What we check
Every check includes reference values, an explanation of why it matters, and instructions to fix it.
Content & Keywords
Title, description, headings, copy, keywords and images: what you communicate to Google and users.
Technical SEO & Code
URLs, markup and HTML code quality.
Indexing & Crawling
Robots, sitemap, canonicals and redirects: how search engines find and store the site.
GEO & AI Search
Visibility in ChatGPT, Perplexity and Google AI answers: crawlers, schema, entities and citable content.
Speed & Core Web Vitals
LCP, CLS, INP and asset optimisation: speed measured the way Google measures it.
Security
HTTPS, security headers and data protection.
Mobile & UX
Mobile experience and layout stability.
Social & Sharing
Share previews, linked profiles and tracking.
Free SEO analysis: what this tool actually checks
A serious SEO check doesn’t stop at counting keywords. This tool runs a complete technical SEO audit of the page: title and meta description, heading structure, indexability (robots.txt, sitemap, canonicals, redirects), loading speed with Google’s official Core Web Vitals, HTTPS security, mobile optimisation, Schema.org structured data and HTML code quality.
On top of that, it’s one of the first SEO checkers to measure GEO (Generative Engine Optimization): your site’s ability to be read and cited by AI like ChatGPT, Perplexity and Google AI Overviews. Because online visibility is no longer played out on traditional search engines alone.
The result is a 0–100 score, the full list of issues sorted by priority and — for each one — the explanation and the practical fix. Free, with no sign-up.
Frequently asked questions about SEO checks
What is an SEO check and what is it for?
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An SEO check (or SEO audit) is a technical analysis that verifies how well a website is optimised for search engines: meta tags, content, speed, security, indexability and structured data. It pinpoints the issues preventing the site from ranking well on Google and, today, from being cited by AI.
Is the SEO check really free?
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Yes, completely: 92 technical checks, Core Web Vitals included, no sign-up and no hidden limits. We only ask for an email address to send you the report. The tool is offered by The Rope, a web agency based in Milan.
What does the SEO analysis check?
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Eight categories: Content & Keywords (title, description, headings, copy), Technical SEO & Code, Indexing & Crawling (robots, sitemap, canonicals, redirects), GEO & AI Search, Speed & Core Web Vitals (LCP, CLS, INP), Security (HTTPS, headers), Mobile & UX and Social & Sharing.
How long does the SEO test take?
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From 30 seconds to about 2 minutes: measuring Core Web Vitals queries Google PageSpeed, which runs a dedicated test on the page. You get the report online and via email as soon as it’s done.
What is GEO (AI search optimisation)?
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GEO stands for Generative Engine Optimization: optimising a website to be found and cited by generative AI like ChatGPT, Perplexity and Google AI Overviews. Our check verifies 13 GEO signals: AI crawler access, llms.txt file, content readable without JavaScript, FAQ schema, brand entity and more.
Can I compare my website with competitors?
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Yes: you can analyse up to 3 websites together and see the side-by-side comparison, check by check, with a score per category. It’s the fastest way to see where competitors are stronger.
My SEO score is low: what should I do?
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The report sorts issues by priority and explains how to fix each one. If you’d rather have someone handle it, The Rope designs and optimises websites to rank on Google and AI: you’ll find the contact at the bottom of the report.
Free SEO checker, actually complete
Free · No installation · Report via email